|Title:||Sports Information Director|
|Organization:||Baseball, Men's and Women's Cross Country, Equestrian, Football, Men's Basketball, Men's Ice Hockey, Men's Lacrosse, Men's and Women's Tennis, Women's Track, Men's Volleyball, Club Sports|
|Previous College:||Wheaton (Mass.)|
Primary Contact: Baseball, Men's and Women's Cross Country, Equestrian, Football, Men's Basketball, Men's Ice Hockey, Men's Lacrosse, Men's and Women's Tennis, Women's Track, Men's Volleyball, Club Sports
Shawn Medeiros enters his fourth academic year as the Sports Information Director at Endicott College in 2018-19.
Medeiros is a 2008 graduate of Bridgewater State University with a Bachelor of Science degree in Communication Studies and a concentration in Broadcast Journalism. Medeiros also obtained his Master's degree in Education (curriculum and instruction) with a concentration in Sports Information from Castleton State University in 2011, where he also served as a graduate assistant for sports information in the athletics department.
Since his arrival at Endicott, Medeiros has increased student-athlete publicity in the following areas: academics, community service, internships, and study abroad experiences. Medeiros has accomplished this through the campaign coined the "Endicott Experience" in conjunction with the College's Admission Office and the Career Center and Internship Office. Medeiros' efforts in these areas have allowed him to serve as a panelist on the aforementioned topics at the NCAA Convention, the College Sports Information Directors of America (CoSIDA) and Eastern College Athletic Conference-Sports Information Directors Association (ECAC-SIDA) conventions.
Along with his academic-centered initiatives, Medeiros has expanded upon Endicott's well-established social media platforms, which are Facebook, Instagram, and Twitter. Over the course of his first two years, Facebook has seen 123.8% increase in likes, while Instagram has gone up 80%, and Twitter has bumped up 73.5%. On the latter platform, Medeiros' also has helped drive several other data-driven improvements including a 341.6% increase on profile visits, 65% on impressions, 20.3% on mentions, and 12.45% on engagement rate.
Most recently, Medeiros was awarded the 2017 NCAA Division III Cross Country Excellence in Communications Award by the United States Track & Field and Cross Country Coaches Association (USTFCCCA). The USTFCCCA Excellence in Communications Award recognizes those athletics communications representatives at schools and conferences who have committed to excellent coverage and support of collegiate cross country. Winners were selected by the communications staff at the USTFCCCA National Office. Meanwhile, in June of 2018, Medeiros was named a winner in the CoSIDA Fred Stabley Sr. Writing Contest where he received first place honors for District I for his blog entry on the rivalry between both the Endicott and Nichols men's basketball programs entitled: "The Rivalry You Need To Know About." District I encompasses all colleges and university among all six New England states, New York and parts of Canada.
Following his sports information graduate assistantship at Castleton, Medeiros served as an Assistant Director of Athletic Communications at Stonehill College from 2011-12 where he was the primary sports contact for 10 Skyhawk teams including both nationally-ranked cross country programs. He designed the cover of Stonehill's 2012 Edition of Academics Illustrated that was judged "Best in the Nation" by the CoSIDA Publications Contest Committee in the category of Special Events Publications for the College Division.
After his stint at Stonehill, the Fall River, Mass. native was named Sports Information Director at Wheaton (Mass.), a position he held for nearly three years. Medeiros handled all aspects of athletic communications for the Lyons' 21 varsity sports and established several key elements to Wheaton’s sports information approach including a successful launch and redesign of the department’s athletic website (athletics.wheatoncollege.edu), increased social media presence, and initiatives aimed at highlighting the NCAA Division III philosophy among other aspects of collegiate athletics.
His dedication to promoting Wheaton student-athletes was lauded with the inaugural NCAA Division III Track & Field Excellence in Communications Award from the USTFCCCA, three winning entries in the Fred Stabley Sr. Writing Contest presented by CoSIDA (District I Blog 2014, District I Season Preview/Recap, District I Blog 2018), and recognition by the NCAA and D3SIDA for his video feature on summer internship experiences on Lyons' student-athletes.
In addition to his college athletic communications industry experience, Medeiros worked in print media for several different news outlets including The Boston Globe as a sports correspondent from 2007-09. He exercised his play-by-play and color commentary experience throughout his time serving as Director of Media Relations and Broadcasting for the Keene Swamp Bats, a New England Collegiate Baseball League (NECBL) summer team out of New Hampshire. He has also worked as a statistician at several NCAA Division I institutions such as Boston College, Boston University, and Providence College, as well as the Cape Cod Baseball League (CCBL), and Major League Lacrosse (MLL).
Medeiros is an active member of ECAC-SIDA and CoSIDA. He also serves on the CoSIDA Continuing Education and Young Professionals committees and previously served on the New Media Committee and the CoSIDA Academic All-America® committees. In addition to his commitee work, Medeiros is currently the interim D3SIDA 2nd Vice President and also holds the position of D3SIDA Region 1 Representative (Connecticut, Delaware, District of Columbia, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, Rhode Island, Vermont).
(Page last updated: 10/22/18 at 3:42 PM)